GRFXtakes us inside the hectic world of Dresher’s Publishing,an international, family-owned publisher of paper & ink comics and graphic novels, that is fighting to stay relevant in the evolving digital world. When founder Grandpa Dresher passes, two grandsons with different ideals stand to assume control of the company — CALE, a shrewd businessman who wants to commercialize the steadily declining company, and the prodigal son, PAUL who reluctantly returns to maintain its soul.